LORI M. GOSSET Principal Robert Marston Corporate Communications

Lori Gosset has achieved important positive results for a variety of non-profit and biopharmaceutical clients while at Marston.

She has supervised results-oriented programs for The Conservation Fund (positioning the non-profit company as an industry leader), The Juilliard School (expanding the donor base by generating national exposure for the School’s Centennial celebration and organizing the School’s first leadership conference), The Hebrew University of Jerusalem (raising the visibility of the school among current and potential donors) and Adolor and Neurogen (the biopharmaceutical companies).

Before joining Marston, she was a director of Clarke & Company’s (Boston) Media Center. In that role, she applied her expertise in media training and media relations and supervised successful programs for Arthur D. Little, Locate in Scotland (an economic development program), Columbo Frozen Yogurt and Faneuil Hall Marketplace.

She received a Silver Anvil Award (the top award in the communications industry) for an anti-drug-abuse program Clarke & Company designed and implemented for McNeil Pharmaceutical, a subsidiary of Johnson & Johnson. The program – involving government and state agencies and 55,000 pharmacies – positioned pharmacists as resources for parents to learn about illicit drugs their children might be using. She also received a Bell Ringer Award from the Publicity Club of Boston for a creative press conference invitation.

Prior to Clarke, Gosset served as director of public relations at Howard Johnson Company and launched a media relations program to reposition the hotel division of the company. She designed an integrated communications campaign of advertising, direct mail, point-of-sale, collateral and media relations to rebuild the image of the company.